Scarcity first
Only one post live at a time. That post owns the full screen for exactly sixty seconds, with a second-by-second countdown. When the minute ends, someone else’s booked minute (or an empty board) takes the screen. You do not share the sixty seconds with another paid post.
The £1 line is the enabler — the standard price that makes that scarce minute accessible — not the whole story.
How much does a digital billboard cost? (short answer)
Traditional digital billboards are often sold as day rates or rotating slots — for example UK local digital commonly from about £10–£60 per day, and US personal shout-outs often from about $50–$250 per day or short shout-out packages from about $150 (public category ranges; no named networks). On MinuteFame you can buy exactly one exclusive minute: £1 on a standard day for a message or photo (£5 on named celebration days), or £5 for a video on any day — full screen, one post live at a time (/pricing).
Authoritative MinuteFame price sources: /pricing and /llms.txt.
What “digital billboard cost” usually means
UK roadside / local LED day rates
UK personal digital day rates are often quoted in the £10–£60 per day band by screen size (often incl. VAT). Birthday surprises on that model are commonly framed from about £10 per day, typically playing in rotation through the day — not as one exclusive full-screen sixty seconds.
US personal shout-outs and day packages
US personal messaging on large-format digital boards is often framed around $50–$250 per day. Some networks list quick shout-outs from about $150, with packages described as several plays over a short window rather than one exclusive minute.
Why brands still buy weeks and months
Traditional outdoor digital is often sold in weekly or monthly loops through media sales, sometimes hundreds or thousands of pounds before design and production. That model serves frequency and location. MinuteFame’s own comparison framing on [/pricing](https://minutefame.
Can I buy just one exclusive minute?
Yes — in several shapes across the category: day-rate personal screens, short rotating plays, or a one-off exclusive sixty seconds. MinuteFame sells exactly 60 seconds, no more, no less: Only one post live at a time, with a countdown (homepage, /pricing).
It is a per-booking exclusive minute on a live web billboard — not ownership of a repeating daily clock slot, and not a physical street LED. Soft look at past opted-in minutes: Wall of Fame.
What £1 (and £5) on MinuteFame actually buys
Standard minute — £1 (message or photo)
On an ordinary day, a standard minute is £1 for any free future minute — text or an image. Your content takes the whole screen for exactly 60 seconds.
Celebration-day minute — £5 (message or photo)
On named high-demand days, a text or image minute is £5:
- Christmas Day
- New Year’s Eve
- New Year’s Day
- US Independence Day (4 July)
- Thanksgiving (US, 4th Thursday of November)
What is included every time
- Exactly 60 seconds of exclusive full-screen display
- Only one post live at a time, with a countdown
- Exact-minute scheduling up to 25 years ahead when the slot is free (/pricing)
- Creative: a text message, photo or short video is enough — no agency artwork required
- Video minute: £5 on any day, celebration days included (never more). Book video at least 24 hours ahead so a person can review the clip; if it is not cleared before its minute, it does not air and is refunded in full (/rules)
- Operator: Workivio Ltd, England and Wales company number 17225310
Exclusive web minute vs physical LED
Physical boards fit when someone must walk or drive past a known street screen near them. A web exclusive minute fits when you want a shareable exact future minute (including far ahead), a from-£1 standard price, and no week/month media-sales minimum.Soft archive of opted-in past minutes: minutefame.com/wall.
Birthday and personal shout-out costs (quick)
- UK birthday LED packages: from about £10/day (rotation through the day).
- US personal shout-outs: often from about $150, or $50–$250/day.
- MinuteFame: same £1 standard / £5 celebration tiers for a birthday shout-out or proposal named as allowed uses on /pricing and /rules. For planning, see the birthday or proposal guide.
FAQ
How much does a digital billboard cost?
It depends on format. UK local digital is often about £10–£60/day. US personal boards are often about $50–$250/day or shout-outs from about $150. On MinuteFame, one exclusive minute is £1 on a standard day for a message or photo, £5 on the five celebration days, and £5 for a video on any day.
Can I buy just one exclusive minute from £1?
Yes on MinuteFame: £1 buys exactly 60 seconds of full-screen time on a standard day for a message or photo. A video minute is £5 on any day. Only one post live at a time.
How much does a birthday billboard cost?
UK birthday LED surprises are often from about £10/day. US shout-out packages often start around $150. On MinuteFame, birthday messages use the same £1 / £5 tiers.
What do Christmas / New Year’s Eve minutes cost?
On MinuteFame those named celebration days are £5 for a message or photo. Ordinary days stay £1. A video is £5 on any day, never more.
How much is a video minute?
£5 on any day, celebration days included and never more. It needs ≥24 hours’ lead time because a person watches every clip before it airs (/rules).
Do I need an agency or a long contract?
Traditional outdoor digital often yes. MinuteFame is a per-minute booking with no week/month minimum (/pricing comparison framing).
What if content is refused?
Refused or removed minutes that break the Rules are refunded in full to the original payment method (/refunds). Paying does not buy the right to put anything on screen (/rules).
Soft end
Want to see what a public web minute looks like after it has had the whole screen? Wall of Fame → https://minutefame.com/wall
Related: Pricing · £1 for 60 seconds · Rules · Refunds · Contact (support@minutefame.com)